@lifewithliz
Trusted content and UGC creator crafting informative, engaging, authentic content designed to convert. Over 10 years in social media and marketing have helped me turn ad views into measurable value for 120+ brands, including Mecca, Kmart, MCoBeauty and Sistema across diverse niches. Excited to collaborate and bring your brand to life!
Developed and produced a UGC concept, focused on the everyday challenges of busy working mums, creating a relatable and solution-driven piece of content. Authentic storytelling connects with target audience while highlighting product benefits and driving purchase consideration.
Conceptualised authentic talking-to-camera UGC video for Zeally Herbs, designed to build trust and educate the audience through a genuine, personal storytelling approach. I developed the creative concept, wrote the script, planned the content structure, and filmed and edited the final asset, focusing on relatability, credibility, and clear communication of the product's benefits to encourage consideration and conversions.
High-performing one-person UGC skit for Macro Mike's Afterpay Day Sale campaign, with the creative concept informed by insights from my previously top-performing ads. I independently researched the campaign angle, wrote the script, planned the shot list, filmed and edited the content, creating a relatable, conversion-focused video designed to maximise audience retention and drive sales during the promotional period.
UGC to showcase a personal experience with HelloFresh, highlighting the convenience, freshness, and simplicity of the meal kits. The goal was to demonstrate how easy it is to cook delicious, balanced meals at home while saving time on planning and grocery shopping, inspiring viewers to try it for themselves.
Brief: 1 x body including promo, services, free gift, 2 x openings and outros for UK & AU. No changes, instant approval.
This content was created to elevate the UGC style for Hideaway fragrance products by incorporating high-value, premium-looking visuals. The goal was to capture the textures, packaging, and scent experience through refined, aesthetic clips that position the products as indulgent, gift-worthy essentials while still feeling authentic and relatable.
Showcase The Beauty Chef Glow® results and benefits with nourishing vegan friendly smoothie. Showcasing benefits from the gut to skin improvements. Shared on Meta ads for their best selling Glow Powder.
This content was created to share experience of a Clarins in-person facial, highlighting the luxury and visible results. The goal was to showcase the expertise, relaxation, and nourishing benefits of the facial, inspiring others to try it for themselves.
Create a short, engaging UGC video showing the FoneKing/270X tripod in action. Highlight its versatility, stability, and easy setup for smooth, professional-looking shots. Fun, informative, and clearly communicate the tripod’s value to inspire viewers and drive sales.
To discuss the change in skin over 30 days and the importance of all ingredients.
